What if a few simple changes to the words you use could dramatically improve patient compliance, treatment acceptance, and communication?
In this episode of the Podiatry Legends Podcast, Tyson E. Franklin welcomes back a good friend and communication expert, Dave Frees. Dave has trained lawyers, business leaders, special forces personnel, interrogators, and high-performance professionals in the art of influence and communication.
Recorded in Tyson’s backyard in Cairns, this conversation explores ten powerful language patterns inspired by the work of renowned psychiatrist and hypnotherapist Dr Milton Erickson.
This Is Not Manipulation
Before anyone panics, this isn’t about manipulation for manipulation’s sake. As Dave explains, all communication influences people. The real question is whether that influence is being used ethically and with positive intent.
Throughout the episode, Dave Frees unpacks practical communication techniques that podiatrists can immediately apply in consultations. These include:
- Fact, Fact, Fact, And…
- One of the things you’ll love about…
- They said…
- The power of “because”
- Tag questions
- A person can…
- Can you imagine…
- Eventually…
- What happens when…
- When you do this, then…
If you’d like a copy of the actual ten Hypnotic Language Patterns, please email me at tyson@podiatrylegends.com
The discussion also covers patient resistance, treatment compliance, coaching conversations, sales situations, and how better communication can lead to better patient outcomes.
Whether you’re helping a patient commit to a treatment plan, encouraging behavioural change, or simply wanting to become a more effective communicator, this episode provides practical tools you can start using immediately.
If you enjoyed this episode of Podiatry Legends, please share it with a friend or fellow podiatrist.
Strategic Business Coaching
Hi, I’m Tyson Franklin. If you’re at that point in your podiatry business where you’re questioning your next move, whether it’s starting a new clinic from scratch, expanding your current clinic, hiring the next superstar, or working out how you can step back, it might be time for a conversation about strategic business coaching.
My email is tf@tysonfranklin.com, or you can visit my website www.tysonfranklin.com.